Category Marketing
Backlinks. They’re the backbone of great search engine rankings. You can have the world’s best website content, yet if you have no back links pointing to it, you may have well not written it. Clever digital marketers know that there’s… Continue Reading →
You’ve come up with an idea for a side hustle or startup, and now you’re on the hunt for a domain. Rather than just brainstorming one and registering it, let me show you a little known trick to end up… Continue Reading →
I had the honour of delivering the opening speech at Edge of the Web 2019 on the Gold Coast, Queensland. On the day, I talked about the lessons creating an inbound marketing channel, with the 6Q blog. Below is my… Continue Reading →
Social media in politics has been big for some time. This year, the still-yet-to-be-called 2019 Australian Election will be impacted by social media more than ever before. Parties are going in to social media at a rate not seen in… Continue Reading →
The secret to getting the most value from your content marketing is to keep re-promoting those articles that aren’t time sensitive. In this article, I explain how I re-promote blog posts on social media to attract new visitors and how… Continue Reading →
I recently posted a status on LinkedIn that received more than 4,700% more views and engagement than my 10 posts prior. This is how to replicate that success for yourself. LinkedIn is a powerful platform. At last count, there were… Continue Reading →
I’ve worked with business and personalities large and small over the years, who have a large focus on social media audience building. This is fantastic – but don’t forget to build an email list! I recently gave some advice to… Continue Reading →
There are over 300 million people tweeting around the world each day. They are sharing thoughts, taking photos and videos, and importantly for bloggers, writers and content marketers, there is nothing better than Twitter for content marketing – it’s a… Continue Reading →
At the start of this year, I kicked off a side project to send a weekly curated newsletter on growth marketing, called growth.email. Basically, I read a ton of articles, choose the ten best and send a weekly email to… Continue Reading →